Is Unlimited Disk Space With Bandwidth Possible?

August 23rd, 2009

Seeing packages that say unlimited storage and hosting is not a rare sign today. This is a method of overselling that hosting companies are using to lure customer.

By providing something which is not possible theoretically means overselling. To make it easier to explain, imagine a train which can accommodate 500 passengers coming up with an advertisement saying 600 seats available. It is impossible that they can fit 600 passengers in that train. So, this is a picture of an overselling method. Most companies have a solid strategy when their do this sort of campaign but if their plan backfires, their reputation will be affected.

This same marketing method is also used in the web hosting industry. The competition in web hosting is even fiercer with hundred of company competing for customers. Customers demand more and more from the packages and this is what the companies are using to attract more consumers.

How do we find out about the overselling done by web host companies? Here is an example. A company called Company A with 2000GB space and 20,000GB of bandwidth will be able to offer a package made up of 200GB of space and 2000GB of bandwidth to 10 customers. This is a logical mathematical calculation. However, Company A can predict that 90% of their customers will never use more than 10% of what they have in their account. Therefore, they can accept more than 10 customers and this makes it overselling.

The truth is, there is no such thing as unlimited bandwidth. It is hardly that you can use all the bandwidth that you hosting company provide to you because before that happens, you would have used up all your other resources like CPU Time, Ram usage and database connection.

However, you will not be able to find out about this because companies never include this information in their terms of service. In other word, a web host company has the rights to suspend any customer who abuse their resources and there will be no refund for that suspension.

So, when you go out looking for a web hosting company, make sure you look for a reputable company that has been around for quite some time.

Article by Justin Knights from

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