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If you are an avid internet reader, you might have noticed that some blogs are flooded with user generated comments, hundreds of ‘like’ and shares on social platforms. Whereas some blogs are struggling for even page visits on their analytic. This happens because many of us are not putting up the blogpost or rather framing our posts the right way. We seldom end up not making the best possible use of all that we can do with our blog. From SEO to an actual sale, a blog can do wonders to your business if your blogpost make sense and are relevant to the visitors.

You should use the below mentioned tips in order to be Webmaster of a most loved and popular blog:

1. Use Simple Language:
The first thing that you will ever notice in a blog is the ease of understanding. It doesn’t matter beautiful your design is or how optimized your page is visitors will not stick to the page if they don’t understand what you are writing on it. Use of fancy and intricate words is good, provided your target audience is able to understand it. The easier the choice of words and the simpler the sentences, the higher is the probability of the visitor is to read, comment and share your blogpost. So the idea is to write simple words which any visitor from any country can understand your blogpost.

2. Address Them As “You”:
Really amazing blog posts sound like they were written just for you. Do you know why that is? It’s because the writer probably used the word “you” instead of “them” or “we”.
While drafting the post, make yourself feel like it’s just you and him sitting for a cup of coffee and chatting. While writing a blogpost, feel like you are writing it just for that one person who is on the other side of the computer.
This will help you earn some brownie points for attention and the reader would feel the ‘personal’ equation with you. And who wouldn’t love being addressed personally amongst the count of trillions on the web.

3. Write ‘How To’ Posts:
One of the things we have learned about popular blog posts is that people want useful information.
Always try and offer solutions to people’s problems. People would read it, take something back home out of it and will express their opinion or comment on it and share it in their social circle. Make your ‘how to’ steps simple. Don’t complicate the visitor who has come to your blog in distress or confusion.
Let’s say you want to show your audience how to subscribe to your blog with an RSS reader. Your headings might be “Choose a Reader,” “Sign Up,” “Click on the RSS button,” and “Subscribe.” Under each heading you would give more information, explaining what to look for, the pros and cons, and pointing out issues that might be confusing.

4. Beauty Is In The Details:
You might not want to believe this but your thought –“Who anyways is going to read so much?” which is just NOT true. People love details. Things with precise explanation and description are always welcomed by readers. That does not mean that you overload them with information and text. But whatever you write make sure is sufficient enough for the reader to understand what you are explaining.
If you think about it, people love long, detailed posts because so much of what is offered on other blogs is short and light on details. This is not to knock other blogs, but simply to point out that this is an opportunity for you to make yourself different than other bloggers.
Another way of adding more data and details to your posts is by adding useful and relevant graphics, images, videos and Infographic. This will not only add to your blog’s length but also will make it visually more appealing.

5. Use the 3 ‘U’:
Speedhost follows a 4 ‘U’ policy to hook our visitors to our blog and website. The 3 ‘U’ rule is:

6. Prove Your Point:
People look for credibility. When you back your statements with proof, you naturally sound more believable and people will count upon your words. Whatever you say, ensure that you prove your point. You can prove your content’s credibility by linking your blog or information with another resource. But another benefit to proving your points by linking to other posts is that you are sharing with your audience another good source of information. And the chances are that author will probably link back to your blog at some point.

7. Care about your readers:
Its quite natural that a reader would feel more cared and happy if you make him feel like the post was written by keeping his problem and expectations in mind. And also the fact that if you actually care about the readers you naturally try to write a popular blogpost, because you are always looking for ways to write better.

There’s a lot of competition in the blog world, so it’s quite easy and obvious for you to get frustrated when your blog is not getting the love it deserves. But patience and good work is the key to it!
Tell us what you think about these tips! Drop in a comment or talk to us on Facebook.

This is the age of “get rich in a day” and “earn easy money by sitting at home”. While this all might sound too shady or desperate, but believe it or not, some of these cheesy ad copies can actually prove true! No, we definitely don’t think its easy money, but it can surely get you to mint a good amount if you are reasonably good at it!

In layman’s language affiliate marketing is all about promoting someone else’s product and earning a commission in return (if a sale is made). It works the same as in the offline world, however the profit and scope is much bigger over the Internet.

Finding the right affiliate program for yourself is as important as giving a right name to your business. To get the best results, always promote a product that you have tried yourself and are confident enough of the quality of it.

Below are some of the tips that will help you find an affiliate program that’s right for you:

1. It’s not just about Payouts.

As an affiliate it’s very crucial for you to get big money out of your affiliate business venture. But at the same time, you should not consider huge payout amounts as the only driving factor . It’s important to promote a product which you yourself believe in or have used. For example, you are a dog lover. So being an affiliate for a company that manufactures dog food or a training school for dogs will be of more interest to you than being an affiliate for an online book store. Your content will be better too as it is relevant to your area of expertise. You yourself should be ‘for’ the products and only then will you be able to promote them efficiently. Besides, the visitors of your site and the target audience of the company whose product you are advertising should be of the same profile so that the merchant’s links interest them and they visit their site.

2. Customer Support is the Key:

Always go for a company that provides value to its products by adding great customer service to it. A good customer support or service will be a boon to an affiliate as every lead he sends to the website, will be converted into an actual customer. And this cannot happen without the strong support system. Imagine the dark scenario wherein as an affiliate, you are sending high quality traffic to the website but the efforts from the company’s sales and support team are not that strong. So it’s all a waste for you! You neither earn money nor is the same traffic going to come back to your website or blog for information. So you will be on the losing end! We believe its okay to compromise on the payouts if the service provider’s product and customer support handle is efficient enough with a high number of leads being converted by the sales team.

3. Sign up with a Trusted Company:

We aren’t unaware of the frauds that happen on internet! So it’s very important to sign up for a brand that you are aware of. Go for a company that you trust in. Always do detailed background check of the company for which you become an affiliate. We recommend you to use the product or the service once, before you start promoting it. This will help you understand and promote the product efficiently. Make sure the affiliate program you choose works with reputable sponsors who are selling products that you would be comfortable buying yourself.

4. Ask for Fraud Protection:

As an affiliate, always ask your merchant to provide you with a fraud protection service. Such protection helps the client detect multiple sign ups from the same IP address, block signups from banned IP address ranges and maintain a record of blacklisted affiliates. Ultimately, it will lead to a safe affiliate programes. Ultimately, you as a clean affiliate will be in a program which will be free from fraudulent affiliates who can claim your leads and your commissions. The two main fraudulent practices of other affiliates you should be protected from are:

1. Duplicating: creation of deceptive clones of legitimate site
2. Diverting — creating deceptive links that do not pay the intended affiliate (“cookie stuffing” is one of the ways it’s done, and thankfully it already results in serious consequences for cookie stuffers)

5. Good Tracking System is a Must

Nowadays, it is reasonable to expect that your sales statistics will be readily available to you. Always confirm the tracking method of any program. If possible, look for programs that offer real time tracking 24 hours 7 days a week and that are accessible from the web.

6. Cookie Life:

In affiliate marketing, most of the tracking happens through cookies. A lead is identified as your lead by the cookie placed on his machine when he clicks on the merchant’s banner. But he is only your lead till the cookie remains. You should look for a program that gives a high cookie life which is ideally 2-3 months. The program must also have other sources of tracking like IP tracking in case the lead deletes the cookie manually. That way you are assured of your commission if the conversion takes place.

We think that being an affiliate is as responsible a job as that of any employee of that company selling the product. It’s a job where you might have to sit in front of your computer and push the product to your traffic. You also will have to use some smart sales and marketing strategies in order to earn your commission. So we suggest you to go for it if and only you think you can do it all. But we can tell you this. Once the wheels start turning, the cash starts pouring in. It’s not ‘easy money’ but it definitely is ‘big money’ if you put in your efforts and use effective marketing techniques.

If you are an avid reader and have spent some amount of time reading on content creation and marketing, you have obviously come across topics with a similar heading. But it’s not hidden from anyone that such articles are typically littered with buzz-phrases such as “have a clear call to action” or “write sales oriented and fresh copy”. Here, on this post we shall explain you how and why are user generated comments important to every blog.

By having user generated comments on your blog, you are not only generating additional unique, (hopefully) on-topic content for your pages, comments may also even contribute to your article’s freshness score. While it’s debatable whether the number of comments on a page is directly correlated with higher rankings, we all understand the value of having fresher, relevant content on a page to say nothing of user engagement and community building.

No matter how deep and accurate your keyword research is, you will never be able to naturally incorporate all possible and required keywords to your content. With the help of user generated comments, you are easily able to get those long-tail keywords that are very crucial for you.

The highlighted text isn’t actual copy from the page itself. It’s from one of the comments towards the bottom of the page. Google has determined that this page is relevant to the query in part because of a comment that includes text that the webmaster hadn’t even thought to include on the page. An example like this shows that Google clearly uses comments to help determine page relevance. In a competitive space where most competing pages look startlingly similar, you’re going to need any edge you can get.
There are a number of factors that determine the amount of user generated comments you are getting on your page. Some of the most influential are as under:

1. Ease of adding a comment:
There are a lot of reasons why people avoid leaving a comment under the blog. Various issues like keeping “website” name as a ‘required’ field or compulsory CAPTCHA images that makes life difficult for the user should always be used wisely. Or rather, just avoid using them. Most users are wary about giving out an email address, so assure them that their data won’t be used for anything other than unique identification or just let them login using Twitter of Facebook. In the end, you should be mostly concerned with their username, email address and the comment itself.

2. Comment Placement:
After you have placed your full author bio, social buttons, “other related articles” and multiple ad units, comes the comment section. We know that the other widgets are equally important from revenue generation point, but you also need to know that no user is going to go deep down the page to comment on your post. So you might want to change the placement of the comments section to a more prominent or visible or convenient position on the page.

3. Social Logins:
If for whatever reason you require the user to login to comment on your blog space, consider allowing them to use their social media account’s credentials to login like their Facebook/twitter’s id. If you’re running WordPress, this can be done by installing one or two plugins of your choice. Simple Facebook Connect will get the job done and the Twitter version will do the same.

4. Track Your Progress:
For many blogs it will be obvious when the influxes of new commenters come in, but on larger sites it might be more difficult to track your progress. One simple and universal way to track your progress is to set up a Google Analytics goal associated with a new comment.

Use these tips and share with us how it worked for you!

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Since the introduction of Google’s Panda Update and latest Penguin Update, lots of things have changed in the link building domain. With the growing importance of Facebook, Twitter and Youtube in the online advertising industry, social media signals have become vital. Ethical link building is doing wonders these days. Marketer’s focus should be more towards brand promotion and on keeping a safe distance from spam link building techniques.

One should be publishing his content more on those websites that have strong social media following. Again, fresh, creative and original content is the soul of well established brands. One should always make the use of standard processes like domain page rank, authority, traffic estimates, content quality and theme relevance while making decision about getting backlink from a domain. Today, we are going to share some really cool and effective link building techniques that should be fine with all algorithmic changes made by Google.

You should study your competitor links and make a list of all trusted websites from where they are getting links. You can use some really amazing softwares or online services like Open Site Explorer to find the backlink details about your competitor websites. Once you have the list of resources from where your competitors are getting links, you need to study them and see how they are able to get link from those websites. A little research on their process of getting those backlinks and you are sorted. Also, keep in mind that you should not blindly use or follow your competitor’s strategy. Because, your goals and theirs might be different. Innovative and well thought strategies always work.

Gone are the days for exact match anchor text since Google penalize (Google over Optimization Penalty) websites that were building too many backlinks using the same anchor text. You should be using partially matching anchor text while building backlinks for your website or blog targeted pages. Suppose that you want to build backlinks for a page where you are targeting Drupal web hosting as the primary keyword. For this you should use several keyword combinations like cheap Drupal hosting, best Drupal web hosting, Drupal hosting providers etc. as anchor text to make your backlinks look natural to Google bots.

Links that are gained through guest blogging amazing impact while you are trying to penetrate your targeted keywords or your primary keywords on to the Google search. While doing guest blogging, you should use blogs only that are compatible to your brand positioning and image or your product or service. Always give priority to the forums or blogs that match in your niche, have decent page rank, traffic and are passing link juice in guest posts. For example, if you are selling ‘weight loss exercise machine’, than you should go on blogs and forums that are health related rather than going on the blogs that write about pets or handicrafts.

Apart from guest blogging on relevant forums and blogs, one should also add valuable comments to the already existing posts. Ensure that you are not sounding too pushy or desperate. The quality of the information or content that you are sharing on the comments should be convincing, relevant and useful to the readers at the same time. While doing blog commenting, your focus should be more towards your brand promotion, traffic generation and targeted link building. You should not use keywords in name field as lots of blog owners consider it as spam practice and thus you should use your brand name or your own name.

Article publishing is a great way to get lots of targeted and contextual backlinks for your business website. You should create some articles around your targeted keywords and submit them to article publishing websites. While submitting your articles, you should not submit the same article into 10’s article directories.

Social media being one of the most powerful, influential and trending platform for promoting your brand, you can just not miss upon it. The amount of good things social media can do to your brand is incredible. So have your strong presence on Facebook, Twitter, Youtube and elsewhere. It can help you get a strong fan base who would definitely be interested in coming down to your website. Sharing innovative and interesting content on these platforms also can get you considerable amount of backlinks and traffic.

Do you think this is not enough? Or you have some more strategies or ideas that you have in mind to improve the link building? Share it with us here in the comment section! We would love to hear what worked and what didn’t work for your business!